Mgr. Miloš Gregor, Ph.D.

Curriculum Vitae

Person-Related Identification Information

• Miloš Gregor, born in Znojmo in 1987

Department

• Dept. of Political Science, Faculty of Social Studies, Masaryk University
• International Institute of Political Science, Masaryk University
  
  Faculty of Social Studies, Masaryk University
  ----
  Joštova 10
  602 00 Brno
  Czech Republic

Employment - Position

• Assistant Professor; Research Fellow

Education and Academic Qualifications

• 2017: Ph.D., Political Science, Dissertation "ČSSD and ODS: Essential Attributes of Brands in 2002-2013 Electoral Campaigns"
• 2012: Mgr., Political Science, Master Thesis "The concept of brading in politics - case study TOP 09"
• 2009: Bc., Political Science, Bachelor Thesis "The analysis of the Senate Electoral Campaign 2008: The case study of Petr Nezveda ODS in Znojmo"

Employment

• since 2014: Dept. of Political Science FSS MU
• since 2012: International Institute of Political Science (MPÚ)

Teaching Activities

• Courses currently thought:
• BSS460 - Information Warfare and Propaganda
• CDS445 - Hybrid Warfare
• POLb1001 - Introduction to Political Science
• POLb1104 - Introduction to Political Marketing
• POLb1120 - Campaigns in the Czech Republic
• POLb1119 - Campaigns in Central and Eastern Europe
• POLb1129 - True or Fake? Information and Argumentation in 21st Century
• POLn6013 - Simulation of Election Campaigns
• POLn6001 - Political Marketing and Marketing Research
• POLn6003 - Selected Aspects of Electoral Campaigns
• POLn6017 - Branding in Politics

Scientific and Research Activities

• 2010 - Parliamentary Election Campaigns Research (research team member)
• 2010 - Senate and Municipal Election Campaigns Research (research team member)
• 2017-2020 - MUNI/G/0872/2016 Manipulative Techniques of propaganda in the Age of the Internet (research team member)
• 2020-2022 - GA20-07592S Hey, Slavs! Visual Culture of Propaganda Inspired by Slavic Nationalisms in the Czech Republic and Slovakia and Their Anti-European Character (research team member)
• 2022-2024 – TITDMZV930MT08 Identifikace a aplikace strategických komunikačních nástrojů při naplňování koncepce ZP ČR (research team member)
• 2023-2024 – 22310166 Supporting Decrease of Media Polarization in Georgia and V4 States (national coordinator)
• 2024-now – MPO 60273/24/21300/21000 CEDMO 2.0 (research team member)

Internship

• 2015 - UPS-IPSA Summer School on Methodology

University Activities

• 2009 - preparation and organization of International Symposium on Political Marketing Brno
• 2010 - preparation and organization of conference How to Communicate Politics
• 2011 - internship on the electoral campaign of Tony Hall, San Francisco, CA
• 2013 - preparation and organization of summer school Politics and Media
• 2014 - preparation and organization of summer school Effects of Electoral Campaigns
• 2015 - preparation and organization of workshop on Advanced Political Communications Workshop and the U.S. Presidential Campaign Analysis

Recognition by the scientific community

• 2022 – Best Scientific Contribution of the Year by Masaryk University

Major Publications

• GREGOR, Miloš; Otto EIBL; Bruce I. NEWMAN; Ingrida UNIKAITĖ-JAKUNTAVIČIENĖ; Mariusz KOLCZYŃSKI; Marek MAZUR; Marijana GRBEŠA; Berto ŠALAJ; John ISHIYAMA; Mikhail RYBALKO; Márton BENE; Márton PETREKANICS; Mátyás BENE; Dušan VUČIĆEVIĆ a Siniša ATLAGIĆ. Issues of Political Marketing. East European Perspective. New York: Routledge, 2025, 120 s. ISBN 978-1-032-66495-8. web nakladatelství info
• COMAN, Ioana A.; Miloš GREGOR a Darren LILLEKER. Risk Communication and COVID-19: Governmental Communication and Management of Pandemic. London, New York: Routledge Taylor & Francis Group, LLC, 2025, 298 s. Politics, Media and Political Communication. ISBN 978-1-032-51320-1. Dostupné z: https://dx.doi.org/10.4324/9781003401681. web nakladatelství info
• KLEINER, Jan; Miloš GREGOR a Petra MLEJNKOVÁ. The Night Wolves : Evidence of Russian Sharp Power and Propaganda from the Victory Roads’ Itinerary. Problems of Post-Communism. Abingdon: Routledge Journals, Taylor & Francis, 2024, roč. 71, č. 2, s. 145-155. ISSN 1075-8216. Dostupné z: https://dx.doi.org/10.1080/10758216.2023.2164864. article - open access info
• KLEINER, Jan; Petra MLEJNKOVÁ a Miloš GREGOR. Night Wolves Motorcycle Club : A Long Way from Advocates of Democracy to Kremlin Propagandists. Online. In MARTON, Péter, THOMASEN, Gry, BÉKÉS, Csaba, RÁCZ, András. The Palgrave Handbook of Non-State Actors in East-West Relations. Cham: Palgrave Macmillan, 2024, s. 369-378. ISBN 978-3-031-40545-7. Dostupné z: https://dx.doi.org/10.1007/978-3-031-40546-4_26. book information; chapter; info
• KOC-MICHALSKA, Karolina; Darren LILLEKER; Christian BADEN; Damian GUZEK; Márton BENE; Larissa DOROSHENKO; Miloš GREGOR a Marko M. SKORIC. Citizens, Participation and Media in Central and Eastern European Nations. New York: Routledge, 2024, 168 s. ISBN 978-1-032-85231-7. Dostupné z: https://dx.doi.org/10.4324/9781003517207. web nakladatelství info
• GREGOR, Miloš a Otto EIBL. Professionalization and Democratic Backsliding? Political Campaigning in Central and Eastern Europe. Journal of Political Marketing. New York: Routledge Taylor & Francis Group, 2023, roč. 22, 3-4, s. 175-181. ISSN 1537-7857. Dostupné z: https://dx.doi.org/10.1080/15377857.2023.2221930. URL info
• LILLEKER, Darren; Ioana A. COMAN; Miloš GREGOR a Edoardo NOVELLI. Political Communication and COVID-19: Governance and Rhetoric in Times of Crisis. London and New York: Routledge, 2021, 372 s. Politics, Media and Political Communication. ISBN 978-0-367-63679-1. web nakladatelství info
• GREGOR, Miloš; Petra MLEJNKOVÁ; Miroslava PAVLÍKOVÁ; Barbora ŠENKÝŘOVÁ; Jakub DRMOLA; Miroslav MAREŠ; František KASL; Aleš HORÁK; Vít BAISA; Radim POLČÁK; Jan HANZELKA; Jonáš SYROVÁTKA a Ondřej HERMAN. Challenging Online Propaganda and Disinformation in the 21st Century. Cham: Palgrave Macmillan, 2021, 273 s. Political Campaigning and Communication. ISBN 978-3-030-58623-2. Dostupné z: https://dx.doi.org/10.1007/978-3-030-58624-9. web nakladatelství info
• GREGOR, Miloš a Petra MLEJNKOVÁ. Facing Disinformation : Narratives and Manipulative Techniques Deployed in the Czech Republic. Politics in Central Europe. De Gruyter Open, 2021, roč. 17, č. 3, s. 541-564. ISSN 1801-3422. Dostupné z: https://dx.doi.org/10.2478/pce-2021-0023. Article available online info
• GREGOR, Miloš. Political consultants' ethics of conviction. In Jennifer Lees-Marshment, Brian Conley, Edward Elder, Robin Pettitt, Vincent Raynauld, André Turcotte. Political marketing : Principles and applications. 3rd edition. London: Routledge, 2019, s. 176-178. ISBN 978-0-8153-5322-5. Publisher's website info
• EIBL, Otto; Miloš GREGOR; Vít HLOUŠEK; Marju LAURISTIN; Sten HANSSON; Ieva BĒRZIŅA; Ingrida UNIKAITĖ-JAKUNTAVIČIENĖ; Lubomír KOPEČEK; Balazs KISS; Gabriella SZABO; Wojciech CWALINA; Milena DRZEWIECKA; Jozef ZAGRAPAN; Věra STOJAROVÁ; Afrim KRASNIQI; Adnan HUSKIĆ; Ivanka MAVRODIEVA; Marijana GRBEŠA; Berto ŠALAJ; Mirjana MALESKA; Adriana ȘTEFĂNEL; Silvia BRANEA; Ruxandra BOICU; Alenka KRAŠOVEC; Tomaž DEŽELAN; Siniša ATLAGIĆ; Dušan VUČIĆEVIĆ; Jan HOLZER; Igor MUNTEANU; Larisa DOROSHENKO a John ISHIYAMA. Thirty Years of Political Campaigning in Central and Eastern Europe. Cham: Palgrave Macmillan, 2019, 426 s. Political Campaigning and Communication. ISBN 978-3-030-27692-8. Dostupné z: https://dx.doi.org/10.1007/978-3-030-27693-5. URL info
• ŠEDO, Jakub; Otto EIBL; Miloš GREGOR; Ondřej SAX; Martin VÉRTEŠI a Miroslav NÁVRAT. České prezidentské volby v roce 2018. Jiný souboj, stejný vítěz. 1. vyd. Brno: Masarykova univerzita; Centrum pro studium demokracie a kultury, 2019, 234 s. Politologická řada, sv. č. 72. ISBN 978-80-210-9167-2. info
• EIBL, Otto; Miloš GREGOR; Petr DVOŘÁK; Veronika DOSTÁLOVÁ; Peter SPÁČ; Petr VODA; Jakub ŠEDO a Vlastimil HAVLÍK. Volby do Poslanecké sněmovny v roce 2017. 1. vyd. Brno: Masarykova univerzita; Centrum pro studium demokracie a kultury, 2019, 287 s. Politologická řada, svazek č. 74. ISBN 978-80-210-9288-4. info
• GREGOR, Miloš. Where Have All the Pledges Gone? An Analysis of ČSSD and ODS Manifesto Promises since 2002 to 2013. Politologický časopis. Brno: Masarykova univerzita, 2018, roč. 25, č. 2, s. 152-170. ISSN 1211-3247. Dostupné z: https://dx.doi.org/10.5817/PC2017-2-152. článek v databázi CEEOL info
• ŠEDO, Jakub; Otto EIBL; Miloš GREGOR; Ondřej SAX; Martin VÉRTEŠI a Miroslav NÁVRAT. České prezidentské volby v roce 2018 : Jiný souboj, stejný vítěz. 1. vyd. Brno: Centrum pro studium demokracie a kultury, 2018, 234 s. Politologická řada, sv. č. 72. ISBN 978-80-7325-470-4. info
• GREGOR, Miloš; Anna MATUŠKOVÁ a Štěpán SOUKENÍK. Czech Republic. In Bitonti, Alberto; Harris, Phil. Lobbying in Europe : Public Affairs and the Lobbying Industry in 28 EU Countries. 1st edition. London: Palgrave Macmillan, 2017, s. 103-111. European Union Politics. ISBN 978-1-137-55255-6. Dostupné z: https://dx.doi.org/10.1057/978-1-137-55256-3_9. Nakladatelství info
• GREGOR, Miloš. Rise of Donald Trump: media as a voter-decision accelerator. Online. In Lilleker, Darren; Jackson, Daniel; Thorsen, Eeinar; Veneti, Anastasia. US Election Analysis 2016: Media, Voters and the Campaign. 1. vydání. Poole, UK: Bournemouth University, 2016, s. 18-19. US Election Analysis 2016: Media, Voters and the Campaign. ISBN 978-1-910042-10-6. E-book info
• GREGOR, Miloš a Alena MACKOVÁ. Euroscepticism the Czech way: An analysis of Václav Klaus’ speeches. European Journal of Communication. Sage, 2015, roč. 30, č. 4, s. 404-417. ISSN 0267-3231. Dostupné z: https://dx.doi.org/10.1177/0267323115582148. fulltext abstract info
• MOTAL, Jan; Katarína KOMENSKÁ; Miloš GREGOR; Alena MACKOVÁ; Katarína MOTALOVÁ; Hana SEDLÁKOVÁ a Martin ŠKOP. 1. Česko-slovenská letní škola etiky a médií. 2015. URL info
• GREGOR, Miloš a Anna MATUŠKOVÁ. The presidential election in the Czech Republic: a case study of Karel Schwarzenberg's campaign strategy. In Jennifer Lees-Marshment. Political Marketing. Principles and Applications. 2nd Edition. London, New York: Routledge, 2014, s. 191-193. Monografie. ISBN 978-0-415-63208-9. Routledge info
• HAVLÍK, Vlastimil; Otto EIBL; Miloš GREGOR; Kamil GREGOR; Lenka HRBKOVÁ; Roman CHYTILEK; Eva KNEBLOVÁ; Tomáš MACEČEK; Alena MACKOVÁ; Michal NOVÝ; Michal PINK; Peter SPÁČ; Jakub ŠEDO a Petr VODA. Volby do Poslanecké sněmovny 2013. Brno: Munipress, 2014, 348 s. Monografie č. 57. ISBN 978-80-210-7147-6. info
• EIBL, Otto; Alena MACKOVÁ a Miloš GREGOR. First Direct Presidential Elections in the Czech Republic: Analysis of Electoral Campaigns. 2013. "Political Communication in times of crisis" info
• EIBL, Otto; Miloš GREGOR a Alena MACKOVÁ. O čem a jak hovořil Václav Klaus ve svých projevech. Politologický časopis. 2013, roč. 20, č. 4, s. 392-418. ISSN 1211-3247. info
• BALÍK, Stanislav; Michal PINK; Petr VODA; Otto EIBL; Monika DVOŘÁKOVÁ; Petr GONGALA; Kamil GREGOR; Miloš GREGOR; Vlastimil HAVLÍK; Lenka HRBKOVÁ; Alena MACKOVÁ; Michal NOVÝ; Andrea SMOLKOVÁ a Vít ŠIMRAL. Krajské volby 2012. 1. vyd. Brno: Masarykova univerzita, 2013, 261 s. Monografie, č. 55. ISBN 978-80-210-6641-0. info
• ŠEDO, Jakub; Markéta MUSILOVÁ; Tomáš FRANKO; Eva NOVÁČKOVÁ; Pavlína ŠEDOVÁ; Otto EIBL; Miloš GREGOR; Alena MACKOVÁ; Lenka HRBKOVÁ; Kamil GREGOR; Michal PINK; Petr VODA; Michal NOVÝ a Vlastimil HAVLÍK. České prezidentské volby v roce 2013. Brno: Centrum pro studium demokracie a kultury, 2013, 253 s. Politologická řada, svazek č. 42. ISBN 978-80-7325-325-7. info
• EIBL, Otto; Roman CHYTILEK; Anna MATUŠKOVÁ; Barbora PETROVÁ; Radovan BRTNÍK; Miloš GREGOR; Lenka HRBKOVÁ; Silvia HUDÁČKOVÁ; Oto KÓŇA; Marcela KRÁLIKOVÁ; Alena MACKOVÁ; Eva PAVLOVÁ; Tomáš ŠKRHA a Michal ŽIŽLAVSKÝ. Teorie a metody politického marketingu. 1. vyd. Brno: CDK, 2012, 341 s. mimo edici. ISBN 978-80-7325-281-6. info
• EIBL, Otto; Miloš GREGOR a Alena MACKOVÁ. Analýza projevů Václava Klause. In V. Kongres českých politologů. 2012. V. Kongres českých politologů info
• MACKOVÁ, Alena a Miloš GREGOR. Krajské volby a volební kampaně. In Krajské volby 2012. 2012. Katedra politologie info
• GREGOR, Miloš a Alena MACKOVÁ. How to Communicate Politics: Analysis of Václav Klaus' Speeches. In Political Communication Sessions. 2012. Program konference info

2025/01/30